Sep 28, 2024  
Undergraduate Bulletin 2010-2011 
    
Undergraduate Bulletin 2010-2011 [Archived Catalog]

JOUR J337 - Media Economics


This course explores how economic forces influence production of media content, particularly at U.S. organizations. It examines basic economic concepts, such as market and competition, as they relate to commercial media organizations. Special attention is paid to the effect of advertising and market considerations on news decision making.

Cr. 3.