Jun 15, 2024  
Undergraduate Bulletin 2010-2011 
    
Undergraduate Bulletin 2010-2011 [Archived Catalog]

COM 31800 - Principles of Persuasion


Persuasion and its effects, ranging from individual influences to societal impacts. Various perspectives and models of persuasion are examined, including classical and modern approaches. Both theoretical and pragmatic considerations are introduced.

Preparation for Course
P: COM 11400 or consent of instructor.

Cr. 3.